Wednesday, February 29, 2012

Is Starting a Business an Art or a Science?

I found this article on Entrepreneur.com and thought it was real good. So I commented on the subject: http://www.entrepreneur.com/article/222795

I think it is both Art and Science.

It requires instincts and creativity to be able to see ahead and notice patterns that identify needs and opportunities. It takes talent to recruit the right people to surround yourself with and weave your way through the challenges ahead. that's art.

At the same time, in order to maximize your chances of success, you must also do due diligence, market research, and experimentation... and plenty of it in order to get the right mix of elements to make your business a success. That's Science.

The thing is, to succeed, you can't rely on only one or the other.

If you rely only on the Art, then its a hit or miss proposition. If you're really good, you will hit more often but its still a bit blind and on instinct.

If you rely only on the Science, you will fail to notice changes in trends, see how everything converges before the market researchers see it in the data, and you may find great partners on paper but they end up not having the proper passion to achieve objectives or go over the larger challenges your business will face.

Business building is indeed a crazy thing, and we're all a bit crazy to do it, but those of us who are entrepreneurs can't help ourselves.... Like the starving artist, we MUST create!

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